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Topic Review
Social Media in Speaking Skills
The ubiquitous nature of social media (SM) makes it a very essential tool to use in the world of education, especially with the advent of the COVID-19 pandemic which has led to a paradigm shift in the approaches used in the teaching and learning of English language skills. Findings reveal that there are improvements in speaking skills, as well as confidence to speak and a decline in speaking anxiety. Teachers and educators can now make use of the various social media platforms such as Telegram, Facebook, WhatsApp, and others to provide learners with more practice that is not only restricted to the classroom but has moved beyond it.
  • 8.8K
  • 18 Nov 2021
Topic Review
Social Media Marketing and Bank Loyalty of Customers
E-marketing has impacted customers’ bank loyalty regarding its online services, and the role of social media marketing has remained very important to enhancing customer-based loyalty. 
  • 302
  • 18 Oct 2023
Topic Review
Social Media Technology on Higher Education
The COVID-19 pandemic led universities to transform the traditional teaching methodologies into distance education. Therefore, social media has become progressively prominent as teaching and learning resources in universities. Social media consists of several activities such as interacting with friends, posting images and videos, engaging in conversation on public topics, watching the news, playing games, introducing real-time web chat instant messages, elements that allow networking, communication, and collaboration. Defining social media is a challenging task since it is an area that is continuously changed.
  • 1.3K
  • 07 May 2022
Topic Review
Social Media Usage to Facilitate Knowledge Creation
Social media usage is a direct result of Internet connectivity and is gaining increased prominence in business-to-consumer (B2C), business-to-business (B2B), and consumer-to-business (C2B) relationship building, which is allowing marketers to devise and implement digital marketing strategies that are perceived as enhancing a customer’s well-being. Through the process of utilizing social media (SM) to share information with consumers, marketers are affording themselves with the concept of value co-creation and ensuring that the development of knowledge is given priority. 
  • 275
  • 05 Jan 2024
Topic Review
Social Mobility
Social mobility refers to the movement of individuals or groups within a social hierarchy, typically involving changes in socioeconomic status, occupational attainment, or educational attainment across generations or within a single lifetime. It encompasses upward mobility, where individuals ascend to higher social positions, as well as downward mobility, where individuals experience a decline in social status. Social mobility reflects the fluidity and dynamism of social structures, influenced by factors such as meritocracy, education, economic opportunity, and social policies.
  • 339
  • 26 Jan 2024
Topic Review
Social Movement
A social movement is a collective, organized effort by individuals or groups to bring about social, political, economic, or cultural change. These movements typically mobilize around specific issues, grievances, or ideals, aiming to challenge existing power structures, advocate for reforms, or promote alternative visions of society. Social movements employ a variety of tactics, including protests, demonstrations, advocacy campaigns, and grassroots organizing, to raise awareness, mobilize support, and effectuate social transformation.
  • 552
  • 26 Jan 2024
Topic Review
Social Network
A social network refers to a structure of social relationships and interactions among individuals, groups, or organizations. These relationships are characterized by connections, ties, or links that facilitate communication, exchange, and interaction within a network of interconnected nodes. Social networks can vary in size, complexity, and purpose, encompassing a wide range of interpersonal, professional, and community-based connections.
  • 411
  • 26 Jan 2024
Topic Review
Social Network Analysis (Criminology)
Social network analysis in criminology views social relationships in terms of network theory, consisting of nodes (representing individual actors within the network) and ties (which represent relationships between the individuals, such as offender movement, co-offenders, crime groups, etc.) These networks are often depicted in a social network diagram, where nodes are represented as points and ties are represented as lines.
  • 715
  • 21 Nov 2022
Topic Review
Social Networks among University Youth
This article addresses the design and validation of an updated questionnaire that makes it possible to understand the use patterns and attitudes of university youth on social networks. The authors utilized a panel of 20 judges who were social media experts and a sample of 640 university students. The exploratory factor analysis (EFA) explained 66.523% of the total variance. The confirmatory factor analysis (CFA), carried out to verify the dimensional structure of the instrument, reflected the appropriate parameters. The reliability study showed a Cronbach’s alpha of 0.864. These data corroborated the development of a robust and reliable questionnaire. The resulting instrument did not contain items alluding to specific social networks (Facebook, Twitter, Instagram, or LinkedIn), but rather students’ usage patterns of them. The exclusion of items that referred to particular social networks during the research demonstrated a convergence in behavior on social media regardless of the nuances of each platform. This fact suggested that the platform was of secondary importance in the context of a new paradigm in which the type of use (viewing, posting, participating, or interacting) took precedence over the name of the network itself.
  • 862
  • 29 Oct 2020
Topic Review Peer Reviewed
Social Networks in Crisis Management: A Literature Review to Address the Criticality of the Challenge
This review proposes a concise literature review aimed at identifying the current body of knowledge on the adoption of Social Networks in crisis management. The major input is a structured research question based on the initial reading about the topic. Before the recent pandemic, most literature focused on local crises, with relatively few exceptions. Additionally, self-organising systems are spontaneously established between people who are affected by a crisis. The fundamental assumption underlying this study is the huge potential of Social Networks in the field of crisis management. That is supported, directly or indirectly, by a number of previous studies, which emphasise how effective adoption leads to better decision-making for crisis managers and local communities. Among the identified challenges is the need to integrate official communication by emergency agencies with citizen-generated content in a contest for credibility and trustworthiness. In certain cases, it has been reported that there is a lack of specific competence, knowledge, and expertise, as well as a lack of sufficient policies and guidelines for the use of Social Networks. Those challenges need to be framed by considering the classic difficulties of providing timely and accurate information to deal with fake news, unverified or misleading information, and information overload. Bridging major gaps through advanced analytics and AI-based technology is expected to provide a key contribution to establishing and safely enabling the practice of effective and efficient communication. This technology can help contrast dissonant mental models, which are often fostered by Social Networks, and enable shared situational awareness. Future research may take a closer look at AI technology and its impact on the role of Social Networks in managing crises.
  • 985
  • 26 Sep 2023
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