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HandWiki. Social Presence Theory. Encyclopedia. Available online: https://encyclopedia.pub/entry/37782 (accessed on 22 September 2026).
HandWiki. Social Presence Theory. Encyclopedia. Available at: https://encyclopedia.pub/entry/37782. Accessed September 22, 2026.
HandWiki. "Social Presence Theory" Encyclopedia, https://encyclopedia.pub/entry/37782 (accessed September 22, 2026).
HandWiki. (2022, December 02). Social Presence Theory. In Encyclopedia. https://encyclopedia.pub/entry/37782
HandWiki. "Social Presence Theory." Encyclopedia. Web. 02 December, 2022.
Social Presence Theory
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The content is sourced from: https://handwiki.org/wiki/Social:Social_presence_theory

Social presence theory explores how the "sense of being with another" is influenced by digital interfaces in human-computer interactions. Developed from the foundations of interpersonal communication and symbolic interactionism, social presence theory was first formally introduced by John Short, Ederyn Williams, and Bruce Christie in The Social Psychology of Telecommunications. Research on social presence theory has recently developed to examine the efficacy of telecommunications media, including SNS communications. The theory notes that computer-based communication is lower in social presence than face-to-face communication, but different computer-based communications can affect the levels of social presence between communicators and receivers.

social presence theory digital interfaces social presence

References

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  2. Cui, Guoqiang; Lockee, Barbara; Meng, Cuiqing (2012-03-11). "Building modern online social presence: A review of social presence theory and its instructional design implications for future trends". Education and Information Technologies 18 (4): 661–685. doi:10.1007/s10639-012-9192-1. ISSN 1360-2357. http://dx.doi.org/10.1007/s10639-012-9192-1. 
  3. Short, John; Williams, Ederyn; Christie, Bruce (1976). The Social Psychology of Telecommunications. London: John Wiley & Sons, Ltd. ISBN 978-0471015819. 
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