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HandWiki. Click Farm. Encyclopedia. Available online: https://encyclopedia.pub/entry/29031 (accessed on 25 September 2026).
HandWiki. Click Farm. Encyclopedia. Available at: https://encyclopedia.pub/entry/29031. Accessed September 25, 2026.
HandWiki. "Click Farm" Encyclopedia, https://encyclopedia.pub/entry/29031 (accessed September 25, 2026).
HandWiki. (2022, October 12). Click Farm. In Encyclopedia. https://encyclopedia.pub/entry/29031
HandWiki. "Click Farm." Encyclopedia. Web. 12 October, 2022.
Click Farm
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The content is sourced from: https://handwiki.org/wiki/Finance:Click_farm

A click farm is a form of click fraud, where a large group of low-paid workers are hired to click on paid advertising links for the click fraudster (click farm master or click farmer). The workers click the links, surf the target website for a period of time, and possibly sign up for newsletters prior to clicking another link. For many of these workers, clicking on enough ads per day may increase their revenue substantially and may also be an alternative to other types of work. It is extremely difficult for an automated filter to detect this simulated traffic as fake because the visitor behavior appears exactly the same as that of an actual legitimate visitor. Fake likes generating from click farms are essentially different from those arising from bots where computer programs are written by software experts. To deal with such issues, companies such as Facebook are trying to create algorithms that seek to wipe out accounts with unusual activity (e.g. liking too many pages in a short period of time).

fraud visitor behavior algorithms

References

  1. "Facebook Is Riddled With Click Farms Where Workers Sit In Dingy Rooms, Bars On The Windows, Generating 1,000 Likes For $1". August 2, 2013. http://www.businessinsider.com/how-low-paid-workers-at-click-farms-create-appearance-of-online-popularity-2013-8. Retrieved January 10, 2017. 
  2. Rijk, Joop (August 5, 2013). "The Click Farms Are Back; Now Producing Fake Likes, Followers and Views". http://joopcrijk.com/the-click-farms-are-back-now-producing-fake-likes-followers-and-views/. Retrieved January 10, 2017. 
  3. http://www.news.com.au/world/breaking-news/click-farm-raided-347200-sims-found/news-story/efb45fa8689f0a84c5a8626ea987a1f1
  4. Munson, Lee (October 15, 2007). "What is a Click Farm?". http://www.security-faqs.com/what-is-a-click-farm.html. Retrieved January 10, 2017. 
  5. Arthur, Charles (August 2, 2013). "How low-paid workers at 'click farms' create appearance of online popularity". https://www.theguardian.com/technology/2013/aug/02/click-farms-appearance-online-popularity. Retrieved January 10, 2017. 
  6. "Microsoft Sues Over Online Advertising 'Click Fraud'". Bloomberg News. May 20, 2010. Archived from the original on May 25, 2015. https://web.archive.org/web/20150525160200/http://www.bloomberg.com/news/articles/2010-05-19/microsoft-sues-web-site-over-new-form-of-online-advertising-click-fraud-. Retrieved January 9, 2017. 
  7. Yamaguchi, Kohki (May 13, 2016). "How to Calculate Engagement Rate for Social Media Marketing". Archived from the original on May 13, 2016. https://web.archive.org/web/20160513223658/http://www.origamilogic.com/blog/how-to-calculate-engagement-rate-for-social-media-marketing. Retrieved January 10, 2017. 
  8. "Fake Likes put Facebook in Hot Water with Advertisers.". Marketsmith, Inc.. February 21, 2014. Archived from the original on March 4, 2016. https://web.archive.org/web/20160304214554/http://www.marketsmithinc.com/2014/02/fake-likes-put-facebook-hot-water-advertisers/. Retrieved April 9, 2015. 
  9. Mendoza, Martha (May 1, 2014). "How Facebook Likes Get Bought And Sold". Associated Press. Archived from the original on January 7, 2014. https://web.archive.org/web/20140107005727/http://www.huffingtonpost.com/2014/01/05/buy-facebook-likes_n_4544800.html. Retrieved January 10, 2017. 
  10. Edwards, Jim (November 5, 2012). "Here Are The Sealed Court Papers On 'Invalid Clicks' Facebook Doesn't Want You To See". http://www.businessinsider.com/facebook-advertisers-invalid-click-class-action-lawsuit-2012-10. Retrieved January 10, 2017. 
  11. "Facebook - revenue and net income 2015". https://www.statista.com/statistics/277229/facebooks-annual-revenue-and-net-income/. Retrieved January 10, 2017. 
  12. "Click-Farming and the Challenge of Online Content Integrity". November 11, 2013. http://blog.legalsolutions.thomsonreuters.com/law-and-techology/click-farming-challenge-online-content-integrity/. Retrieved January 10, 2017. 
  13. Lee, Dave (December 19, 2014). "Instagram deletes millions of accounts in spam purge". https://www.bbc.com/news/technology-30548463. Retrieved January 10, 2017. 
  14. Stampler, Laura (October 5, 2012). "These 20 Brands Lost The Most Facebook Likes The Day Of The Fake Fan Purge". http://www.businessinsider.com/these-20-brands-lost-the-most-facebook-likes-the-day-of-the-fake-fan-purge-2012-10. Retrieved January 10, 2017. 
  15. Robinson, James (February 11, 2014). "Money can't buy you love, but on Facebook it can buy you likes for anything". https://pando.com/2014/02/11/money-cant-buy-you-love-but-on-facebook-it-can-buy-you-likes/. Retrieved January 10, 2017. 
  16. Edwards, Jim (March 5, 2013). "Facebook Targets 76 Million Fake Users In War On Bogus Accounts". http://www.businessinsider.com/facebook-targets-76-million-fake-users-in-war-on-bogus-accounts-2013-2. Retrieved January 10, 2017. 
  17. Mendoza, Martha (January 5, 2014). "Want fans? Hire a social media 'click farm'". https://www.usatoday.com/story/money/business/2014/01/05/selling-social-media-clicks-becomes-big-business/4327905/. Retrieved January 10, 2017. 
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