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Digital professionalism is the term used to describe the emergence of health professionals needing to understand, develop and know appropriate professional behaviour when using digital media. There is currently no accepted or standard definition of this term. The development of digital professionalism is a global issue, which is demonstrated by the growth in research of portable or mobile devices, social media, apps and messaging within health professional higher education and healthcare environments. Digital professionalism is a component of professional identity formation. The knowledge, skills, attitudes and behaviours associated with developing digital professionalism needs to be introduced early in the health professional curriculum, so that students understand the benefits as well as the risks and challenges of using digital technology at point of care. Modelling of safe, effective and appropriate access and use of mobile or portable devices by qualified health professionals is essential for scaffolding undergraduate health professionals understanding and development of appropriate attributes, to promote formation of positive professional identity when undertaking work integrated learning or professional experience in healthcare environments.
Digital professionalism is a term used to describe the emergence of the need for health professionals to understand, develop and know appropriate professional behaviour when using digital media [1]. There is currently no accepted or standard definition of this term [2] [3]. The term initially described by Ellaway and colleagues[3] encompassed the knowledge, skills, attitudes and behaviours of medical students when accessing and using health information systems. Digital professionalism now includes a broader context within the health professions, where this term embodies not only these attributes, it also includes the behaviours and capability to ensure safe, effective and appropriate healthcare is delivered within healthcare environments by health professionals.
The development of digital professionalism is a global issue, which is demonstrated by the growth in research of portable or mobile devices, social media, apps and messaging within health professional higher education and healthcare environments[4][5][6][7][8][2] . Ubiquity of mobile technology has created a blurring of professional and personal life, which has created challenges for health professionals in maintaining professional boundaries within their governance structures[9][10][11][12][13][14][15] .
Currently, in Australia the development of the knowledge, skills, attitudes and behaviours required to provide 21st century healthcare is being hindered by a lack of governance which impacts on the ability of healthcare professionals, especially nurses to seek and retrieve information in real-time at point of care[13]. The lack of acceptance of mobile technology access and use has led to the development of a mobile technology paradox[16]. There is an inability of nurses to use mobile or portable devices to seek and retrieve information at point of care, even though there is evidence to suggest real-time knowledge transfer has the potential to improve patient outcomes[16].
Full implementation of mobile technology use at point of care became implicit with the publication of the Australian Digital Health Agency National Digital Health Strategy (ADHA Strategy)[17] which indicated there was a need for a workforce that can confidently use digital health technologies to deliver healthcare. Strategic Priority 6 of the ADHA strategy[17] stated that trust and confidence in digital technologies needs to be developed. The ADHA strategy[17] identified a need to promote the access and use of digital technology into the normal workflows of health professionals by supporting the employment of digital change champions, provision of on-demand training, promotion of leadership opportunities and innovation within higher education institutions and in healthcare environments[17]. The current lack of access and use digital media at point of care hinders the modelling of safe, appropriate and effective healthcare of recipients, even though the capacity to use health technology and informatics is now imperative[18].
Within Australian healthcare environments to achieve the aims of the ADHA Strategy[17] requires health professionals to develop the requisite capabilities that encompass digital professionalism to ensure individuals and organisations are protected by their actions when accessing and using digital media or technology. The development of digital professionalism is mandatory for maintaining registration as a health professional in Australia. The knowledge, skills, attitudes and behaviours that comprise digital professionalism needs to be overtly recognised as a competency or capability within discipline standards, codes of professional conduct and scope of practice[13].
Digital professionalism has emerged as a component of professional identity formation[1]. Health profession students are currently hindered in developing the knowledge, skills, attitudes and behaviours to become digitally professional as their mentors, facilitators, coaches or supervisors are unable to model safe, appropriate and effective use of mobile technology in Australian healthcare environments[19]. Remediation of this situation can occur when the access and use of mobile or portable devices are accepted as a legitimate strategy to enhance healthcare delivery.
The knowledge, skills, attitudes and behaviours associated with developing digital professionalism need to be introduced early in health professional curriculum, so that students understand the benefits as well as the risks and challenges of using mobile technology at point of care[1]. Modelling of safe, effective and appropriate access and use of mobile or portable devices by qualified health professionals is essential for scaffolding undergraduate health professionals understanding and development of appropriate attributes to promote formation of positive professional identity when undertaking work integrated learning or professional experience in healthcare environments[20].
On campus training of access and use of mobile or portable devices in the classroom, during simulation activities and during professional experience will enable health professional students to become proficient in using social media, apps and messaging before they undertake work integrated learning or professional experience in healthcare environments[1][19]. The modelling by mentors, facilitators, coaches or supervisors will reinforce positive professional identity formation and foster entrustability of the next generation of health professionals[3][19][20]. Additionally, development of work-ready health professionals at graduation will enable them to develop rapport, mutuality of understanding and development of digital health literacy and support the participation of their patients or clients in their own care[21].
Acceptance of the access and use of mobile or portable devices will require a cultural shift by individuals and healthcare organisations. The ADHA strategy[17] provides Australian health professionals with opportunities to ensure they continue to deliver 21st century healthcare. It is up to health professionals globally to demonstrate they are entrustable by safely, effectively and appropriately accessing and using mobile or portable devices at point of care – by modelling digital professionalism when using digital media.