Laissez-faire neoliberal green finance expects that individual behavior of corporations, e.g., in the areas of corporate social responsibility (CSR) and/or financial investment strategies following ESG (environmental, social and governance) criteria, are effective in managing environmental problems. This is very much in line with the idea that financial investors’ behaviors are a central element in dealing with environmental problems as promoted by private investors such as Larry Fink, CEO of BlackRock
[4][20], as well as by banking supervisory institutions such as the European Banking Authority (EBA)
[5][21].
This optimistic perspective regarding the potential of private (financial) agents can be criticized within the neoliberal perspective itself
[6][22]. The assumption that voluntary “green” investment behavior makes a difference is largely at odds with the efficient market hypothesis
[7][23], the dominant perspective regarding the functioning of financial markets today. This perspective suggests that the prices of financial assets are not determined by the demand for them but by rational expectations regarding the future returns. The perspective holds that if some (or even many) market participants are irrational (or prefer green investment), the prices of financial assets, and hence, the investment conditions for different industries, will still be determined by the expected returns (and not by the demand for these assets). Individual strategies of investing in green bonds, shares or other financial instruments due to rebalancing effects are expected to have at best a minor impact on prices, financing conditions and the real economy
[8][24]. In a less optimistic view, short- or medium-term deviations of equilibrium prices and market distortions may occur but only as a temporary phenomenon. Hence, while individual behavior in the form of green consumption changes the form of production and the structure of output, and therefore, undoubtedly has a positive environmental impact. This is far less the case of private green investment within the context of efficient financial markets. Therefore, it is not surprising that it is so difficult to find empirical evidence showing any significant effectiveness of private green investor behavior
[9]. Based on a recent review of empirical literature
[10][25], investor impact is at best very modest and can be found most often when financial markets are not efficient and small or less-established firms face financing constraints. Notwithstanding this, it is often argued that such voluntary approaches by investors may help to solve global environmental problems. However, Weber and ElAlfy
[11][2] (p. 73) conclude that the promotion of green finance by financial industry takes place “[…] only as far as it has direct positive impact on the business or as long as it has positive impact on the reputation”. This goes along with widely critiqued “greenwashing” in the financial sector
[12][26], whereby companies offering green products continue to promote traditional “brown” products and “brown” investment is, consequently, not significantly constrained.